Business Analysis Report
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Business Analysis Report


  • Ph.D.
  • 5442

Short excerpt:

The successful expansion of firms in the global market is related to certain factors organizational culture and structure are key elements of a firms strategic planning, especially in case that the firm wishes to develop its activities worldwide. Current paper focuses on the culture and structure of a well-known Australian company, the Flight Centre. The firm is based on a unique principle the establishment of small operational centers is preferred instead of large departments autonomous and flexible small units are used for developing the firms operations worldwide. At this point, the firm is strongly differentiated from its rivals which are likely to use large operational units which can handle a high volume of work but which are characterized by lack of effective communication among

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