The case study: Aggreko
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The case study: Aggreko


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Short excerpt:

The development of business activities worldwide is related to a series of significant challenges indeed, firms that are interested in expanding their operations worldwide have to face a strong competition, a result of the increase of globalization as a social and economic phenomenon. In any case, the expansion of a firm globally is considered as a strategy for improving the firms position towards its competitors. However, this is not always the case. In fact, in order for the above target to be achieved it is necessary that the firm is able to develop a competitive advantage towards its rivals. This issue is examined in current paper. Reference is made to a specific firm, Aggreko plc, a global competitor in the energy market the ability of the firm to compete effectively its rivals in

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