Managing operation
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Managing operation


  • Ph.D.
  • 2601

Short excerpt:

Southwest Airlines is one of the largest airlines in United States of America. The success achieved by Southwest Airlines has attracted management gurus all over the world. The operations management of the airline has been seen as a standard for other airlines. The way Southwest Airlines has acquired its wide market just by following its cost leadership approach is simply amazing. The company has designed its operations to increase productivity and at the same time has remained cost effective. The lower costs are a combination of effective leadership and control over the organization. It is also amazing to find that the company follows a very open culture and employees enjoy working at Southwest Airlines. By following a strategy of cost leadership and increasing productivity the company

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