Business strategies
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Business strategies


  • High School
  • 972

Short excerpt:

Through reading of the business press, identify a firm implementing the global strategy and one implementing the multidomestic strategy. What organizational structure is being used in each firm Are these structures allowing each firms strategy to be implemented successfully Why or why not Please be specific. Also, please attach a link to the article(s) that you referenced in your research. A successful global firm is Louis Vuitton Moet Hennessy (LVMH). The company produces standardized products with the distinctive Louis Vuitton design. Its organizational structure is flat and multidivisional according to class of products and brands, and its manufacturing operations for bags and apparel are outsourced (LVMH Annual Report). This is not successful in controlling these luxury goods, so

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