Strategic Plan, Part I: Conceptualizing a Business

In the highly fluctuating business dynamics, Fast food restaurants have huge market potential. In the cutting edge business paradigms, the fast food centers provide the professionals and working population with much needed outlet of relaxation from the stress of hectic work schedules. The fast food restaurant at good location, preferably near the Town Center and adjacent to office complex, would be a highly lucrative business. Our customers primarily consist of young professionals and just retired people whose need for social networking would be met by the restaurant objectives. It ensures customer satisfaction by meeting the changing requirements of its customers across geographical boundary.