Compare and Contrast

Knowing the strategies of other companies within the same industry would help one to achieve a competitive advantage by counteracting it. The competitive advantage refers to an advantage gained over competitors either by providing greater value to consumers, by lowering the prices, or by offering more benefits and service which justifies the higher price. Corporate strategies are the central point of achieving the competitive advantage by making assumptions on an organizations external environment and its resources, and by creating policies on how the organization should operate. General Electric and Hewlett Packard are the two most influential companies in the technology market. A comparative study of the strategies used by GE and HP reveals that both have formulated analogous strategies