In this case the scenario revolves around the strategic planning and its implementation in an entrepreneurial organization namely TDL Ventures. It is a non-profitable organization which supports handicapped people. It specially supports the people who are blind or people who are with weak vision. The main objective of the organization is to support these people to lead a healthy and autonomous life. This organization aims to incorporate the healthy life style within these visually challenged people by developing their mental, spiritual and physical level. The entrepreneur of the organization strongly believes that launching transportation service, incorporating leadership skills, personal development and healthy living training will offer these people a foundation for independent living.