influence of face-to-face communication on customer satisfaction

In the modern age, business world has experienced numerous changes. Globalization processes have shifted accents in all spheres of human activity. When talking about management, it is clearly seen that modern companies are operating at the international arena and there is a need to provide services satisfying the needs of representatives of different nations. Currently, it is claimed that successful customers service can be reached in case different means of communication is used by the company. Face-to-face communication should be assisted by communication via email or telephone. In this case customer would have different options to satisfy his needs with the services provided by a certain company.