NUCOR Corporation Case Analysis

In the contemporary environment of global recession and highly competitive business dynamics, Nucor Corporation faces huge challenges from myriad quarters. The escalating cost of raw material and low cost production of steel in emerging economy like China are major factors that are adversely impacting US steel producers in general. But Nucar, based in Charlotte, North Carolina has been able to maintain its leadership position in domestic steel market. The lean production strategy of Nucor has been one of the major elements of its success. Its flexibility to approach and ability to embrace change vis--vis technology and innovative inputs have greatly facilitated it to maintain niche market position. Nucors mission to take care of their customer has been realized through quality products