Commercials are a popular and productive way for businesses to advertise a certain product. Media in the form of advertising is a great way to inform the general public of a new product, updates or company changes. There are several commercials that are run during a two hour segment. Whether the viewer is watching a movie or a show, it is likely that there will be a commercial at least every 15 minutes. This means that there are at least 4 commercials during each couple minute pauses. It is likely a different commercial during each pause per two hour segment, but it is not uncommon for a repeated commercial.